I Produced, filmed, and edited a branded campaign video for the 21 Club NIL membership program, contributing to the creative concept and format to craft an emotionally driven piece connecting athlete stories to donor action. Delivered a multi platform narrative designed to elevate the program's mission and drive alumni and fan contributions.
21 club Donor promotion
Produced, filmed, and edited a branded YouTube video pairing UGA women's soccer athletes with brand interns in a penalty shootout challenge, independently concepting & executing a format designed to blend sports energy with lifestyle content & drive relatability among Gen Z audiences.
UGA WOMEN’s SOCCER
NIL Influencer Campaign – Beauty
Produced and led a social-first NIL influencer campaign for Swake Cosmetics, independently concepting and executing a vertical video content series featuring multiple college athletes to authentically promote the brand's new cosmetics line. Managed full creative direction, on-set capture, and post-production across all athlete deliverables from concept through final delivery
